
Okay, I know I've been saying it all year about the books I've been reading/hearing, but this book is one that should not be missed. In fact, this book displaces all the books I read in 2006 as the most important book I read. I honestly think everyone should read and understand what this book is about.
If you're starting college, you had better read this book. If you're sending kids to college, you had better read this book. If you're in business, you had definitely better read this book. Why? Because The World is Flat is a no-nonsense, no-holds-barred discussion of the economics and politics of the world as it looks today and how it's going to look tomorrow. Are you ready for globalization? Really? Do you even know what's happening right now?
I thought I had a pretty good perspective of outsourcing and globalization before I read this book. Heck, I work online with people all over the world all of the time. I thought I knew a little something about globalization because my first book was sold in at least a half dozen languages. Well, I learned that I didn't know very much about globalization and outsourcing -- and I learned that I have a lot more to learn.
Did you know that HP in the US won a 150 billion dollar contract from an Indian bank to help them upgrade their IT infrastructure? Did you even read that question? Yes, I said that a bank in India outsourced a 150 billion dollar project to a company in the United States. Have you ever considered that outsourcing could work in that direction?
Did you know that some McDonald's locations have outsourced their drive-through order processing to a single location in Colorado? Yep, if you drive through at McDonald's in some locations, the person taking your order is actually in a call center in Colorado. Did you know that those McDonald's are faster and more accurate in their order management?
Technology is flattening the world -- and it's happening faster and faster every day. This is a huge book -- 608 pages, but every page provided me with something poignant to consider in my life and in my business. If it sounds like a little bit to much to bite off, you might consider listening to it on audiobook (I did) and take it in while you're driving. Again, I recommend this book to everyone. And as always, let me know what you think!